The Fractional Thinking Innovation Studio explores ideas, problems and opportunities with the potential to become products, services and solutions that deliver better outcomes for people.
Inside the Innovation Studio
Here are some of our “what ifs” that we’re finding out about. Browse ideas, products and solutions at different stages of development.
Fractional Thinking IS Food
Chilled Food-to-Go
Exploring
Where could Irish food culture meet the changing world of convenience?
Focus
Food · Culture · Convenience
Fractional Thinking IS GAMING
2D Mobile Game
Exploring
Great games don't necessarily need hours of your time to feel rewarding.
Focus
Mobile Gaming · Pixel Art · Player Skill
Fractional Thinking IS AI
Automated Analysis Tools
Exploring
What if complex marketing data could become useful insight within one click?
Focus
AI · Marketing Data · Automation
Fractional Thinking IS Literature
Interactive Children’s Book
Exploring
Everyday family life can look very different through a child’s eyes.
Focus
Early Years · Shared Reading · Family Life
Fractional Thinking IS PLAY
Eco-Friendly Children’s Toys
Exploring
Can the things children play with say something about where they come from?
Focus
Play · Irish Culture · Sustainability
Fractional Thinking IS Music
AI-Generated Anthems
Exploring
An experiment in whether AI can create something genuinely worth listening to.
Focus
AI · Music · Commercial Experimentation
Fractional Thinking IS… Your next “what if”.
Got an idea worth exploring — or a problem that needs different thinking?
An idea · A problem · An opportunity